Engaging Gen Z in Faith Through In-Person Connection & Digital Tools

In an era of endless scrolling and digital chatter, Gen Z still desire something screens can’t provide: face-to-face human connection. 

Recent Barna research reveals that more than half of Gen Z (54%) strongly agree “in-person relationships are more valuable than digital ones.”

Knowing of Gen Z’s persistent emphasis on personal connection, it’s notable that church attendance among those ages 13–24 is also steadily declining. Since 2020, the percentage of Gen Z attending church weekly has dropped from 22 percent to 16 percent, while those not attending at all has risen from 28 percent to 37 percent.